Milk-Bone represents one of the simplest, purest relationships in history: The bond between human and dog.
They make us better. A lot better. Somehow they make us more... human?
We want more of that. Everywhere. all the time.
If only we could remove all the BS…
More dog.
Dogs make every Moment better for us humans, and Milk-bone’s there to reward it.
Superficial and excessive distractions constantly steal our attention from what matters most, so let’s give the world More Dog. More Real Love.
@milkbone More dog. More Real Love
♬ original sound - Milk-Bone
May 2022–June 2022
Who Did What
Amanda Vigdor, Associate Art Director
Art Germer, Senior Art Director
Sarah Gradeless, Copywriter
Zakk Weston, Copywriter
JR Harris, Creative Director
Sandy Stewart, Vice President, Creative Director