always-on social
To blast off Uncrustables’ growth, it’s time to tell the world what obsessed fans have long known – there’s no lunch like Uncrustables.
Real-Time Opportunities
Chiefs/Eagles Game
Coinciding with the launch of the Sorry, Crust campaign, we’re debuting the Bread Brothers, Uncrustables and Crust, on the social stage during the Kelce brothers’ standoff during the 11/20 Chiefs-Eagles game.
The Baltimore raven’s fun facT
Did you know that the Ravens eat around 7,500 Uncrustables per season? Uncrustables had to respond.
The PLAYOFFS
This year, the NFL playoffs pit two Uncrustables teams together, the Ravens and the Chiefs. We celebrated with our own purple vs. red standoff.
October 2023–Present
Who Did What
Amanda Vigdor, Art Director, Social
Cailin Boegel, Senior Copywriter, Social
Alexandra Askot, Vice President, Creative, Social